Sugarwish, a new virtual candy store concept allowing recipients to customize a box of their favorite treats and have it shipped straight to their door, is delivering happiness by way of gummies and chocolates. Organizations are catching on: Check out how these organizations are using the service to sweeten the deal with clients.
Uber started sending Sugarwish boxes as thank-you gifts as part of its speaker campaign event initiative. Upon completing their presentations, the speakers are sent Sugarwish gifts the same day.
Magnolia Hotels sent custom Sugarwish gifts as a prospecting initiative to encourage prospects and clients to choose their candy preferences before ASAE's annual meeting in Salt Lake City. They were gifted their custom candy boxes upon visiting Magnolia's booth. Similarly, Vail Resorts sent branded Sugarwish gifts weeks before the GBTA trade show in Denver. Prospects were encouraged to select candy ahead of time that was then shipped to the Vail Resorts booth.
GE sent custom Sugarwish gifts ahead of time for two internal executive staff meetings. Executives were encouraged to select their candy in advance of the meeting and the gift boxes were shipped to company headquarters for the first meetings.
Google handed out prepackaged Sugarwish gift boxes that included a variety of the most popular candy to employees to help celebrate the company's birthday.