2020 Connect Association 15 Over 50: Kristen Dearden

Kristen Dearden is an event management professional for Association Management, Ltd. She is based in Ankeny, Iowa.

2020 Connect Association 15 Over 50: Kristen Dearden

Kristen Dearden describes herself as focused, passionate and an optimist. Learn more about her.

How I got here: My career path started with a single state association. Working within this association, I wore many hats, which I am thankful for, as it gave me the experiences I would need to take an event from start to finish. Currently, I am with AML, an association management company, where I am an event management professional for three different associations. 

Greatest career accomplishment: Helping plan the year-long 150-year anniversary celebration for a professional organization. 

Specific improvements I’ve made: I introduced a health and wellness and a community initiative by including a local blood drive within the conference agenda; initiated a new method to enhance networking between exhibitors and participants by conducting reverse exhibits (speed-dating with vendors); improved sponsorship levels and expanded event opportunities by offering exclusive vendor receptions/dinners; and combined the structure of two committees into one to make the association client’s overall planning efforts more efficient.

What I do outside of work: I was recently appointed  to serve on the Iowa Society of Association Executives Board of Directors as Program Committee Vice Chair. I also love to golf and am involved in a women’s league.