INSIDER SERIES | Bev Egidi, Wedding Market Expo

Do you have a new association? Are you looking for ways to build your client list? Bev Egidi of Wedding Market Expo reveals that it's trial and error, but definitely worth the experience. When planning your first event, finding the perfect attendees can be difficult. Egidi says, "we researched people who had our potential attendees as their clients and we'd incorporate them into being media sponsors." Watch this week's Insider Series video for more tips on growing your organization. Sponsored by Marriott International