In the event you have been living under the sea and missed the announcement of Pantone’s Color of the Year for 2019, we would like to introduce you to the life-affirming and energizing hue named Living Coral.
“Color is an equalizing lens through which we experience our natural and digital realities and this is particularly true for Living Coral,” says Leatrice Eiseman, executive director of the Pantone Color Institute in a company statement. “With consumers craving human interaction and social connection, the humanizing and heartening qualities displayed by the convivial Pantone Living Coral hit a responsive chord,” noted Eiseman.
Looking for ways to liven up your next meeting? We polled a few experts to advise how to incorporate Living Coral into your next event or meeting.
"The Living Coral color is vibrant yet mellow and exudes a feeling of warmth and tranquility which mirrors the experience we aim to provide our guests,” says Elena Alves, food & beverage manager at Royal Sonesta Boston.
"For those wanting to embrace Living Coral as part of their color palette for events, we recommend subtle touches of the color by way of beverages such as our Pombucha Twist—a cocktail highlighting a Pomegranate-infused Kombucha, a functional ingredient with a pop of color."
W Punta de Mita’s popular signature cocktail for events is as lively as Pantone's Color of the Year Living Coral. Piwiwi gets its vibrant hue from a concoction of tequila, grapefruit syrup, agave, fresh lime juice, soda and worm salt. Made with aged rum, aperol, orange juice and a splash of grenadine, W Fort Lauderdale is claiming its Living Coral as the cocktail of the year.
Smoothies and Spreads
Erin Neagle, catering sales manager at DELAMAR West Hartford, suggests placing fruit-infused waters and peach smoothies at refreshment stations, bagels and lox on the breakfast buffet, and coral flowers on table settings to add the warmth and energy of this color to any event.
Margaret Carcaterra, director of food & beverage at AAA Four-Diamond Portland Harbor Hotel uses linens with pink grapefruit garnishes to bring Living Coral into table settings. She’s chosen black plates with gold rims to bring an all-season appeal and touch of elegance to the look.
“Unique colors like coral aren’t typically what clients and guests expect, so incorporating it brings an exciting new visual,” notes Samantha Hoffer, account manager, event services for metroConnections. “Whether it is in floral, linen, lighting, signage—even pillow accents on lounge—using coral is an easy way to brighten up any space.
Plus, many colors you find in nature (think sunrises and sunsets, wild flowers, fish, etc.) all contain that coral color. It’s not as out of the box to use as you may think!”