Social Media Why Every Event Professional Should Be on TikTok The short-form video app has become a legitimate tool to market your business and find new clients. And no, you're not too old for it.
Health See How This New Technology Can Streamline Health Screenings at Live Events As live events make a comeback, CLEAR's Health Pass technology helps event profs determine guests that are in the clear (pun intended) to attend.
Destination Checkmate: 10 Destinations Offering a Socially Distant Chess Match The ultimate team-building exercise at your next event? A life-size game of chess with your attendees.
event technology Get a Behind-the-Scenes Look at Samsung’s Galaxy Unpacked 2021 Event The electronics brand’s annual product showcase included the return of its iconic cube and the introduction of new safety measures.
Branding See This Colorful Car Wash Activation That Promoted OGX's Newest Products Haircare brand OGX worked with experiential marketing firm MKG to transform a Los Angeles car launch into an eye-catching—and COVID-safe—experience.
People Mourning the Passing of Marriott International CEO Arne Sorenson Connect remembers the hospitality giant, who passed away on Feb. 15 after transforming the chain into the world’s biggest hotel brand.