We Asked, You Answered | What Is the Biggest Challenge When Planning for Young People?

Peter Maher “Having them do things they want/need to do, instead of things we think they want/need to do.” —Peter Maher, National Association of Pastoral Musicians   Tom Nobis “Keeping up with the trends. Trends for youth events change so fast, and there are so many to keep track of. Clothing and merchandise, technology, language, social media and music—you have to keep up, or you lose the students fast. The more you know the culture, the more students think you care.” —Tommy Nobis, Christ in Youth Larry Collins“From a marketing standpoint, finding the best way to promote an event to them and get on their radar screen. From a religious event standpoint, my observation is that many of our youth today have wandered away from God, so it is more difficult to attract them to participate in a [faith-based] event.  Programming that speaks to them is critical if you are to be successful.”                         —Larry Collins, North American Christian Convention Jay Sedwick“Young adults live in the moment and never plan ahead. We will be a week or two away from summer camp, and less than half of who eventually go will be signed up. There is always a last-minute rush to register. We are guessing most of the time on the amount of food, the number of tickets, how many vehicles and the number of adults for adequate supervision.” —Jay Sedwick, Association of Youth Ministry Educators Nikki Houffpair “We always have to be budget-conscious, but also need to have enough technology at our events to make our message relevant for this digital generation of teenagers. We have to really think through the best way to stay connected with teenagers after the event, as snail mail and email are outdated for them. They are the Twitter generation. If you can’t get it in 140 characters or less, you risk missing the opportunity to make an impact.”                        —Nikki Hoffpauir, Student Leadership University