2021 Connect Sports Game Changers: Kelley Roberts

Kelley Roberts is partner and president of Team Travel Source.

2021 Connect Sports Game Changers: Kelley Roberts

Kelley Roberts
Partner and President, Team Travel Source
Louisville, Kentucky

Team player 

Instagram: @kelleyroberts10
Twitter: @kelleyroberts

Main Events: USA Volleyball Championship events, JAMfest Dance Super Nationals

How I got here: Directly after college graduation, I spent 10 years planning events and running The JAM Brands at the vice president level. Following my time at The JAM Brands, I fundraised through fitness events for ALSAC/St. Jude Children’s Research Hospital, and I have been with Team Travel Source for just over five years. 

What I did to assist the sports tourism recovery during COVID: We strategically partnered with some amazing tech partners and, together, created EventPipe, the best housing reservation system there is.

Greatest career accomplishments: Setting record-breaking numbers throughout my time as director of volleyball at TTS. I was also recently awarded one of the inaugural Corey Awards (a companywide awards program based on our core values) and was voted on by peers as the employee who exemplifies the core value of “driven to exceed expectations.”  

Impressive stats: We have onboarded more than 60 new clients during COVID and grew our business by 30% in 2020/2021. Our team has grown to more than 50 despite pandemic-related layoffs.

Favorite sports movie: “Remember the Titans” 

Favorite athlete of all time: Muhammad Ali